Boncafe Showcases Hospitality Solutions at Pattaya Hospitality Show 2026 Reinforcing 70% Market Share and Over 30 Years of Trust in Pattaya Driving Sustainable Coffee Solutions with Rainforest Alliance Certified Coffee

Boncafe (Thailand) Co., Ltd., a leading one-stop coffee and beverage solutions provider, showcased its expertise and comprehensive solutions at the Pattaya Hospitality Show 2026 in Pattaya, Chonburi. The participation reinforced Boncafe’s position as a trusted partner among hotels, resorts, and restaurants across Pattaya and the Eastern region, where the company has achieved a 70% market share. At the event, Boncafe highlighted its Sustainable Coffee solutions, featuring internationally certified coffee products carrying the Rainforest Alliance Certified seal, in response to the global hospitality and tourism industry’s growing focus on sustainability.

Against the backdrop of continued growth in Thailand’s coffee industry, with coffee bean imports reaching tens of thousands of tonnes annually to support domestic consumption and the recovery of the tourism sector, Boncafe places strong emphasis on responsible sourcing and standardized production processes. The company is committed to quality, transparency, and traceability throughout the supply chain, providing business partners in the hotel and hospitality sectors with greater confidence in the quality and origin of their coffee.

Ms. Utsaporn Intiwarawong, Chief Executive Officer (CEO) of Boncafe (Thailand) Co., Ltd., said:
“Pattaya and the Eastern region are key hubs for Thailand’s hospitality industry. Boncafe has operated and served customers through our Pattaya branch, located on Pattaya–Naklua Road, for nearly 30 years. Earning the trust of hotel and hospitality operators and achieving a market share of up to 70% in the area demonstrates our deep understanding of their business needs—from the quality of ingredients and coffee equipment technology to comprehensive after-sales service and Total Solutions.
“As global tourism trends increasingly place emphasis on sustainability and eco-tourism, while consumers are becoming more conscious of ESG considerations, Boncafe is committed to supporting the advancement of Thailand’s tourism industry through Sustainable Coffee solutions. Our Rainforest Alliance Certified coffee offerings from both Segafredo and Boncafe enable hotel and hospitality operators to strengthen their brand image while delivering a premium coffee experience that contributes to environmental conservation for guests from around the world.

“Ultimately, it is about choosing coffee that is good not only for you, but also for forests, farmers, and the planet.”

Rainforest Alliance Certified products form part of an approach that supports forest conservation, sustainable water resource management, and biodiversity protection, while promoting fair wages and safe working conditions and supporting farmers toward long-term sustainable businesses. These principles align with the evolving needs of today’s hospitality operators, who are seeking high-quality ingredients alongside responsible practices that create value for both their businesses and the environment.
Comprehensive Hospitality Solutions from Boncafe

A key highlight of Boncafe’s participation at Pattaya Hospitality Show 2026 was the presentation of premium roasted coffee beans from Segafredo and Boncafe, both featuring Rainforest Alliance Certified offerings. Boncafe also showcased comprehensive solutions tailored to hotels and hospitality businesses, including commercial coffee machine innovations, customized beverage recipe development, and professional barista training through Boncafe Academy.

These solutions are designed to support hotel and hospitality operators in delivering consistent beverage quality, enhancing their brand image, creating greater value for their businesses, and gaining access to high-quality ingredients and professional expertise.

Another highlight on the second day of the event was the Thailand Eastern Latte Art Battle Challenge, which brought together 32 baristas to compete for the title of top latte artist. Boncafe served as the main sponsor of the competition, providing a complete set of professional coffee equipment and coffee beans, with a total value of more than THB 480,000 throughout the competition.

The sponsored equipment and products included:
1. Carimali Glow Coffee Machine THB 145,000 per unit
2. Eureka ATOM W75 Coffee Grinder THB 72,000 per unit
3. Eureka Disco Standalone Automatic Tamper THB 19,900 per unit
4. Boncafe Mocca Catering Coffee Beans THB 5,440 per unit

“Last but not least, visitors to the event were among the first to experience the smooth taste and distinctive aroma of BONTEA Signature Collection, Boncafe’s new product range, which is scheduled to launch in the fourth quarter of 2026,” Ms. Utsaporn concluded.

For more information about Boncafe’s products and solutions, customers can visit Boncafe Showrooms nationwide, or explore further details through:

Website: www.boncafe.co.th
Facebook: Boncafe Thailand
Instagram: @boncafethailand
LINE Official Account: @boncafethailand
Customers can also shop online via:
Lazada: Boncafe Thailand
Shopee: Boncafe Thailand